Brett Bain, Manager, Parking and Ground Transportation, Edmonton International Airport, Canada
Speaker Biograghy:
Brett is the Manager of Parking and Ground Transportation for the Edmonton International Airport. Prior to joining Edmonton Airports, he designed parking control and access systems for large commercial operations across Canada. In addition to Parking Systems design, Brett was the Operations Manager for several years with Imperial Parking Limited in Edmonton. He holds several information technology software certifications, and is also a Director of the Canadian Parking Association.
Day 2 - 11 March
Session:
Commercial Development, Concessions, Retail & Media
11:30 - 11:55
- Airport parking – a new strategy
Synopsis: The presentation is directed at airports and offers a new strategy for increasing revenue streams and markets that most airports don't enjoy today. Development of a global airport parking product branded jetSet brings significant advantages to all airports by opening new revenue streams, leveraging marketing efforts and utilising technologies in order to increase revenues. jetSet is designed to compete against off-airport products and to significantly increase revenues accrued from parking products. It currently exists at two major airports in Canada and will expand across Canada and into the USA in the next short term.
Audience will learn:
- Canadian and Edmonton Airport facts and figures
- Parking product revenue and branding information and Edmonton's experiences and successes
- Airport cooperation on a global airport parking product (jetset) which allows us to compete together against off airport products
- Technologies, innovations and marketing which has allowed jetset to be successful and competitive with significant financial benefit to EIA
- Identification of new revenue sources which airports don't benefit from today, however working together, can open new revenue streams