Prof Max Hirsh, Professor, University of Hong Kong, Hong Kong
Speaker Biograghy:
Max is a leading expert on airports and urban infrastructure. Passionate about air travel, he works with airport authorities and urban planning agencies around the world to help shape the future of airports and the cities they serve.
Day 1 - 20 March
Session:
Airport Cities, Transport Connections & Regions
09:10 - 09:40
- Airport urbanism: how can airports and cities grow together?
Synopsis: Airport urbanism (AU) is a new people-focused approach to designing airports, and to planning the urban districts that surround major airport hubs. Focusing on eight key drivers of success, AU leverages existing assets in the airport area to increase non-aeronautical revenue, improve the passenger experience and develop local communities. By revealing the desires of the people who use the airport on a regular basis – passengers, residents and employees – airport urbanism empowers us to see more clearly how airports and cities can grow together for mutual economic benefit.
Audience will learn:
- How to build successful urban developments around the airport
- How to increase non-aeronautical revenue
- How airports and cities can grow together for mutual benefit